February 17 2010 • 9:13 AM

Tools of Change Warm-up: Videos on The Future of Publishing

Starting next Monday, Feb 22, I will be reporting from the O’Reilly Tools of Change Conference in New York City. During the three days I am there I will do my best to gather each and every interesting nugget on the future directions of publishing from both technology and business angles. I’ll be posting my session notes, tweeting, and conducting interviews with some interesting folks. To whet your appetite for this information smorgasbord, here are a couple of video appetizers, digital amuse-bouche if you will, compliments of the chef.

The first is a 30-minute chat between between Tim O’Reilly and Adobe VP of Experience Design Michael Gough, entitled The Future of Publishing. It’s a long video, but set aside some time and watch the whole thing. Mr. O’Reilly has some fascinating ideas about the nature of publishing those things we call books, both now and in the future. And I like his t-shirt.

The second video is much shorter, but still quite interesting. It’s a sneak peek at the “digital rebirth” of WIRED Magazine.

It shows the magazine as an Adobe AIR application built to run on various devices (including the iPad with a little help from Packager for iPhone). You can read more about the Adobe-WIRED project on the Adobe Digital Publishing blog.

What the video doesn’t show (and what I’m dying to know) is how exactly the “reborn” content is designed, produced, QC’d and output. You know WIRED uses InDesign for the print magazine, so what role will our favorite layout application play in this brave new world? That is one of the main questions I will seek to answer next week in NYC.

9 Responses discussing this post. Add yours below.

  1. Eelco
    February 18th, 2010 • 1:29 am • Link

    I’m also really curious how they created that digital magazine. Keep us posted!

  2. Eugene Tyson
    February 18th, 2010 • 3:48 am • Link

    Thanks for letting us know Mike. And thanks for all the reports and info you gather and share attending these conferences/seminars/webinars etc.

    Look forward to reading your post on this.

  3. February 18th, 2010 • 8:39 am • Link

    I dunno, but I heard they lay out Wired in Word 2008, with a creative use of headers and footers.

  4. February 18th, 2010 • 8:51 am • Link

    Wired in Word? At least everything would already be in RGB.

    I’d rather build a log cabin out of tongue depressors and marshmallow Fluff. In the rain. Blindfolded.

  5. Eugene Tyson
    February 18th, 2010 • 9:18 am • Link

    Oh Anne-Marie, don’t say that, I’m after going out and investing heavily in Publisher, now I find out it’s Word – sigh. Well I guess I should’ve checked before diving in.

  6. Lindsey Thomas Martin
    February 18th, 2010 • 9:41 am • Link

    It’s an AIR app.. See this video (1 hour) from last year’s MAX about the design and construction of the NYT’s reader.

  7. Lindsey Thomas Martin
    February 18th, 2010 • 9:43 am • Link

    Sorry:
    video here

  8. February 22nd, 2010 • 6:38 am • Link

    That’s pretty cool. I wonder how do they do digital magazine. .

  9. March 9th, 2010 • 4:33 am • Link

    WoodWing was showing a sneak peek of their Digital Magazines solution at their World Tour conference in New York last week. It combines an InDesign tool and an Adobe AIR app to create outputs for Apple’s app store as well as EPUB. WoodWing already has one major US publisher working with it to create a digital version of their publication for the iPad.

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