Hi everyone, sorry for going a little off topic, but as your all indesign users I was wondering how you go about checking your artwork before sending to your client or printers
My new studio is made up of 2 artworkers and a designer. We’re in the process of incorporating into our workflow an artwork/creative signature which will sit in the slug area. Im a little unsure what information I should include when building this tagline I’m guessing: Job number / Job description / Operator / Creation Date (Variable) / Modification Date (Variable) / Size (can this be set as a variable, depending on the document size)??) / Bleed (can this be set as a variable, depending on the bleed size)??). Can anyone suggest any extra information which maybe useful?
Also, we’re putting together an creative / artwork checklist, so when the job is being prepared for client or printers we can ensure all the basic checks have been adhered to. I was wondering if you guys have something in place in your studios.
I have a few already listed here (I know indesign has a preflight, but I would like the operator to tick off each comment before handing over the job):
Job has been named correctly (i.e. 1234_bbc_sport_297x210_Times_AW_01 ?
Are colours setup correctly as spot or CMYK (check project spec) ?
All black text to be 100% black (not made up of CMYK) ?
All rich blacks have been setup to c30 m40 y40 k100 ?
Delete unused colours in swatches. ?
Are cutter and fold guides spot colours and set to overprint ?
Layout follow brand guidelines ?
Artwork has been setup to the exact dimensions at 100% (Unless stated otherwise) ?
Images must be at least 300dpi. ?
All links have been included. ?
All live copy is at least 10mm from the trim. ?
At Least 3mm bleed (Unless stated otherwise) ?
Small text is no smaller than 5pt ?
Has a mockup been made. ?
Has the job been proof read. ?
That’s a terrific list, though I don’t agree with all of them. (For example, why must images be 300 ppi or higher? Resolution depends on output specs, and 225 is often just fine for many print jobs. And how does deleting unused swatches help?)
The preflight feature (discussed in indesign mag 61) is very useful to check some of these.
maybe the delete swatches is a little overkill. The checklist is an overview to what we’re trying to achieve. Its for operators to flag up these problems and for us to either say its ok or its fine as it is, like you said output dependent (ie large format etc..).
So I guess it should be ‘Images at least no less than 225dpi’ (unless stated otherwise)