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Free Lynda.com Video – Running a Design Business: Self Promotion

It doesn’t matter how much InDesign you know. It doesn’t matter if you can crank out flawless files faster than anyone else, using every script and keyboard shortcut in existence, while simultaneously doing mind-blowing Photoshop work, and coding apps on the side just for fun. If no one knows about your abilities, your creativity, and your professionalism, you’ll never make a living doing design work. You need a plan to organize your personal message and share it with the world in order to get business opportunities that are satisfying on both a creative and financial level.

To help you in this quest, Lynda.com has published a new course by Sean Adams called Running a Design Business: Self Promotion.

In the course, Sean guides you in determining what your design identity is and developing essential promotional pieces to get yourself noticed. You can get the flavor of the course by checking out the free movie below, Your Identity and Brand.

Your identity and brand


For Lynda.com members, if you are currently signed in to your account, you can also check out these videos from the series.

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Online presence overview

Print materials 101

AIGA and other design organizations

Editor in Chief of CreativePro. Instructor at LinkedIn Learning with courses on InDesign, Illustrator, Photoshop, GIMP, Inkscape, and Affinity Publisher. Co-author of The Photoshop Visual Quickstart Guide with Nigel French.
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