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Poster Frame and Mat Effects

If your layout contains photos, paintings, or posters you can easily add effects to make those images look like they’re framed and matted. There are several ways to do so, but none simpler than giving the image a thick stroke to represent the frame.

Then add an inner shadow to the graphic so it looks like the frame is casting a shadow on the image. To do this, make sure you have the image, not the frame selected, and go to the Effects panel. It should say Graphic (not Object). Then click the FX button at the bottom of the panel and choose Inner Shadow.

poster effects inner shadow

Select the frame and apply a drop shadow with similar settings.

poster effects drop shadow

Finally, toning down any areas of pure white and black can make the image seem a little more real and less digital. Lower the opacity to reduce the blacks. To make white less than white, again select the graphic and set it to Multiply in the Effects panel. Then add a fill color to the frame to blend with the image.

You can go for an old yellowed look, or add a light gray fill to give the effect of paper instead of pixels.

poster effects opacity

For a monochrome effect, try the Luminosity blend mode applied to the graphic and fill color in the frame.

poster effects luminosity

Mike Rankin

Mike Rankin

Editor in Chief of InDesignSecrets.com, InDesign Magazine, and CreativePro.com. Author of lynda.com courses on InDesign and Illustrator. Husband. Dad. Dog walker.
Mike Rankin

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4 Comments on “Poster Frame and Mat Effects

  1. And this answers my question about why InDesign gives us the option to apply the drop shadow to the image as well as the frame–and reduces my grumpiness about them adding functionality that is only irritating, not useful. Thanks, Mike!

  2. Great article. I’ve used some of these effects in Photoshop, but now can expand them into InDesign. I like the part about using some blend modes for different effects. Thanks…very helpful and useful!

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