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Typography Tips From the Pros

InDesign Magazine issue 105
This article appeared in Issue 105 of InDesign Magazine.

David Blatner asked eight type titans to disclose their dos and don’ts

There’s an old joke: “When you have two typographers, you get three opinions.” But it’s true! Everyone who cares deeply about type—both fonts and how to set them on a page—is ready to pontificate on the topic, banging a shoe against the podium if that’s what it takes to get your attention.

However, if you press them, they will all ultimately agree on one thing: no matter how many rules and regulations you read, the answer to every typography question is: “it depends…”

That said, I cornered eight of the world’s great experts on type, and prodded them with my burning questions. Their answers were fun and fascinating.

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David Blatner

David Blatner

David Blatner is the co-founder of the Creative Publishing Network, InDesign Magazine, and the author or co-author of 15 books, including Real World InDesign. His InDesign videos at are among the most watched InDesign training in the world. You can find more about David at
David Blatner

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One Comment on “Typography Tips From the Pros

  1. I’ve had one of Robin’s books on my bookshelf for about 10 years now: The Non-Designer’s Design Book (second edition). I enjoy her clever and often humorous examples of how to design just about any type of deliverable. Besides being very practical and easy to follow, it’s a fun read – for designers and non-designers alike. :)

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